The Voice of Customer Marketing Blog

Show-off Your Happy Home & Garden Customers

We all know a happy home and garden starts with a happy home owner – and that usually comes from having trusted, quality products fill your space. Take a look at a few clients within the Home & Garden industry, and see how they leverage TrustSpot to show-off their happy customers, provide design inspiration, offer […]

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Sharing Positive Experiences in Personal Care & Supplements

With industry-leading clients in the Personal Care and Supplement space, TrustSpot has years of experience in helping businesses to collect and display verified, customer experiences and feedback. View these examples for inspiration on how to collect valuable customer content, and leverage social proof through photos, testimonials, galleries, and more! Goat Milk Stuff Goat Milk Stuff […]

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Collect More of Your Customer’s Outdoor Experiences

TrustSpot specializes in helping our hunting, fishing, ATV, camping, and outdoor activity clients collect quality and verified customer content to display directly on their websites, across social media platforms, and other mediums. Show-off your incredible outdoor experiences with TrustSpot! Whisker Seeker Tackle Delivering best-in-class catfishing equipment, Iowa-based Whisker Seeker Tackle combines proven methods with modern […]

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How To Effectively Gather User-Generated Content For Your Brand

If you’re looking to gather user-generated content (UGC) for your brand, you can do a few things to ensure it’s effective. First, identify what kind of UGC you want and where your target audience is most active. Once you’ve done that, create some guidelines for submissions and make it easy for people to submit their […]

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Case Study – Mountain Crest Gardens

Mountain Crest Gardens greatly increased the number of customer photo submissions and reviews, leading to higher levels of trust among their customers. Industry: GardeningPlatform: BigCommerceFavorite Feature: Visual Gallery Customization, Product Tags Company Overview Mountain Crest Gardens™ is a family-owned and operated succulent nursery established in 1995. Located in the scenic Scott Valley of Northern California near Mt. […]

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Does Social Proof Increase Sales?

The short answer is yes, it does. Social proof increases sales by proving to your customers you have a great product or service that others also find valuable. Buyers want to feel like they’re part of a group; it makes the purchase decision easier and more enjoyable. Social Proof can help convince potential customers that […]

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TrustSpot’s Top 5 Recommendations – Ice Cream Edition!

Hey, there! I’m sure you missed seeing our favorite spots around town, so we made sure to deliver with this sweet list of recommendations. And, if you haven’t heard, July is National Ice Cream Month. So, it looks like you may need to stop at one of these places to celebrate. Keep reading to see […]

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Calling All Yogis: How Earthkeeper Yoga Captured Raving Community Feedback

Read how Earthkeeper Yoga continuously improves their community experience.  The Opportunity: Earthkeeper Yoga was interested in a new solution that could capture helpful feedback around their yoga teachers, offerings, and space. Earthkeeper Yoga takes pride in offering an open and welcome environment for fitness veterans and newcomers alike. They needed a partner to help capture […]

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TrustSpot’s Top 5 Recommendations – Breakfast Edition!

Let us take you around to some of our favorite Birmingham breakfast spots! Introducing TrustSpot’s 5-star Breakfast spots in Birmingham. Our team considers these a morning staple to start your day. Take a look at our list to get the best recommendations for pancakes, bagels, eggs, biscuits and gravy, and more! It’s hard to go […]

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Capture Experiences through Quality Feedback & Photos

Read how Knight-Eady continuously improves their Birmingham Corporate Challenge! The Opportunity: Knight-Eady, the company behind the Birmingham Corporate Challenge, was interested in a new solution to collect feedback and user-generated content at their 2022 event. The KE team relies heavily on feedback to continuously improve their event experience. With hundreds of participants and Birmingham’s most […]

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TrustSpot’s Top 5 Recommendations – BBQ Edition!

Join us as we indulge in some of Birmingham’s best barbeque! Introducing TrustSpot’s 5-star BBQ restaurants in Birmingham. Our team considers this restaurant list a must-try if you’re in the area. Whether you are passing through town or a local, we strongly urge you to make a stop. Your stomach will thank you!

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What is User-Generated Content, and Why Is It Important?

User-generated content, or UGC, is any form of content created by users of a platform or service instead of the company itself. UGC can take many forms, including text, images, videos, and even audio. UGC has become increasingly popular in recent years as social media platforms have grown in popularity. Why is user-generated content so […]

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Community Q&A – The Ultimate Guide

One of TrustSpot’s goals is to help its customers create long-lasting, trusting relationships. Every time a satisfied customer posts a purchase review, they display their love and trust in the product for the world to see.  Pictures and videos of them using the product create a sense of belief in its effectiveness to potential customers.   […]

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5 Strategies To Improve Your Review Conversions

If you believe you should be capturing more reviews than you are, this article is for you. In this new guide, you’ll learn strategies to experiment with to increase your review request conversion rate. Let’s dive right in: Are you capturing the most reviews possible? What is your review conversion rate? If you’re not already […]

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Best Shopify Stores

Are you trying to run a business online? Do you need a platform that can transform your operations with easy selling, payment, and shipping processes? In today’s online market, it can feel overwhelming to learn these processes when all you want to do is sell.  Shopify is a helpful eCommerce platform that consolidates all the […]

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What Is the Consumer Decision-Making Process?

Consumers make complicated decisions daily, sometimes without even realizing it. The decision-making process begins with identifying the need for a specific product and extends to its purchase. Simply put, the consumer decision-making process is the process that consumers go through before purchasing a product and after making a purchase. Marketers use this process to track […]

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Shopping Bots: The 25 Best Shopping Bots To Add To Your Store

Bots do what humans cannot — tirelessly search the internet for the best deals and products, helping you save time and money. But with so many shopping bots hitting the web, it’s hard to know which ones will serve you best. Here at TrustSpot, we’ve compiled a list of the 25 best shopping bots to […]

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Sell On Instagram: The Ultimate Guide

Instagram is a force of nature right now, filling in gaps left by Facebook and providing an accessible platform for those who don’t quite get TikTok yet. At over one billion users, Instagram can not be ignored. But how do you actually sell something on Instagram? Here, we go through the steps for products and […]

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What Does “No Purchase Necessary” Really Mean?

“No purchase necessary to enter or win.” It’s a phrase we’re all familiar with as we’ve seen it accompany sweepstakes promotions on television, radio, and the internet. Businesses make it clear that you don’t have to buy anything to enter their sweepstakes and win anything, including the grand prize. So why do companies use sweepstakes […]

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20 Customer Retention Strategies To Implement Today

Businesses know that retaining customers pays dividends. A one-time customer is nice, but a repeat customer provides an even greater return on investment. Most companies offer services and goods with repeat business in mind. However, many companies lack a strategy for retaining customers. Customers won’t necessarily return to a business just because it has designed […]

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Use Giveaways to Grow Your eCommerce Business

Looking for ways to grow your business and email list? A giveaway is right up your alley. Giveaways are great for growing eCommerce businesses because: They’re inexpensive to run They’re easy to set up Customers love them We share everything you need to know about how to run a successful giveaway for your business with […]

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