15 Black Friday Strategies to Crush 2021
As a business owner, it’s never too early to start planning for the holidays. There’s more competition than ever before, and it’s up to you
The eCommerce Marketing Blog
Product Specific Review Requests to Collect More and Richer Content
Collecting content got easier. We’re giving you more options to collect content and making it easier for your customers to share their experiences. Display the
What Is Customer Retention? Why Is It Important for Your Business
The most profitable customers you have in your business do not just purchase a single product, nor do they utilize your service only once. With
How to Take Great Product Photos for eCommerce
A picture is worth a thousand words — and dollars. In eCommerce, a picture is your most powerful weapon. Pictures are the windows to your
12 Various Types of Emails to Drive Purchases and Increase Loyalty
Out of all marketing techniques, email has the best ROI. In fact, email marketing has an incredible 4,000% ROI — for every dollar you spend,
Elevate Social Proof with Customer Images in Google Shopping
Google, in an October 2019 announcement, introduced user-generated images in product reviews on Google Shopping: “To help shoppers feel more confident in their purchases, we’re
Conversion Rate Definition: How It Works and Why It’s Important
Knowing and tracking the conversion rate of your e-commerce business would show you new perspectives on how your business is doing. But what exactly is
5 Ways to Increase Site and Cart Conversion Rate of Your Business
Overview Managing an eCommerce site can be daunting, especially with the amount of projects that have the potential to increase site ROI. This is why
3 Types of Questions for Your Customers When Asking for a Review
With different companies and brands bombarding the public with marketing slogans and advertisements, it makes sense that 90% of consumers read reviews from their peers
Reviews Could Be the Missing Link to Your Growth (And Four Bonus)
Overview If you aren’t actively collecting reviews for your business, you are doing yourself a disservice. It’s one of the most high impact marketing tools